Senior Spectrum Newspaper is published by Chris and Connie McMullen. Both from a media background, the McMullen's purchased the Senior Spectrum from the Sacramento Bee in 1993. The California based newspaper had a chain of Senior Spectrum's primarily in West Coast states, however Senior Spectrum publications have also been found in other locations across the U.S.
Chris made an offer to purchase the publications in Nevada ... and the rest is history. The Senior Spectrum has been in print since 1987 and is still going strong today. It can be found in both hard copy and on the web for people to read and enjoy. While many publications are redefining their goals, Senior Spectrum has enhanced its mission to serve aging adults. Readers will find Senior Spectrum carries columnist that readers identify with because they are senior peers, many well known community leaders.
Senior Spectrum is often involved in community events, health fairs, town hall meeting on changes in state policy, and legislative sessions that fund senior services. Senior Spectrum is a strong advocate for aging issues, supporting the Older Americans Act and activities of the Nevada Aging and Disability Services Division. Supporting the Senior Services Network in Nevada is a mission the publication endorses because the goals align with Senior Spectrum core values, that "Seniors deserve access to services that support independence and self sufficiency that enable self determination as they move forward in the golden years."
Senior Spectrum can be found at outdoor racks and in businesses that support aging adults. It is circulated throughout the Reno, Sparks, Carson City, Spanish Springs, Fernley, and Fallon areas. The publication is widely enjoyed by seniors, boomers, caregivers and families, and is offered at no charge in Northwest Nevada.